New tariffs to apply to all customers with immediate effect and the move is aimed at bringing in greater RPMs (revenue per minute) and profitability.
Telco sector has been been cutting back on freebies and discounted minutes to maintain profitability.
Mumbai-based Reliance Communications increased voice call prices by about a fifth late last month and also increased the base tariff for voice calls.
For Rs 39, customers can talk for 300 minutes anywhere in India and worldwide
It offers a discount of up to 96 per cent on data and and up to 92 per cent on call charges.
RCom and Aircel have permits for 3G services in 13 out of 22 service areas while Tata Teleservices has permit in 9 circles.
RCom had net debt of about Rs 40,222.6 crore at the end of June 30.
Initiative aims to encourage more people to use the Internet.
RCom slashed 3G prices for all kind of connections -- pre-paid, post-paid, new and old -- across 13 circles where its third-generation services are available.
The existing shareholders will get one RPL share for each RCom share (of Rs 130 market price) held.
The dual-technology operator plans to divert its mobile customers and those who use mobile internet to the GSM side of its business, and devote the CDMA business exclusively to dongles.
Most of the steep rate cuts announced might also not translate into bill savings for subscribers
Seeking urgent steps by mobile operators to check call drops, regulator TRAI on Wednesday said their performance would be reviewed after 15 days and warned it will "cross the bridge" if they fail to do the needful.